Joined as Pupil’s first permanent design hire to maintain brand guidelines and push sub-brands (Spec and Stak) to the next level as a response to growing business demands. Developed sales and social media collateral; alongside deck pitches and materials for generating growth; and governed overall online presence in the absence of a marketing team. In my first year Spec was launched and through a combination of design, marketing and sales we managed to partner with 500+ leading estate agents in London and capture an estimated 32.5 billion data points.