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I was brought on to help Howden and its various aquired sub-brands transition into the new identity developed by North. Worked on a mixture of projects which ranged from completely generating new print and digital munitions based on the rebrand, to revisiting existing templates and designs, and updating them to reflect the new direction. Influenced design changes in the new brand guidelines based on real-world application.
Client
Howden
Role
Freelance Brand Designer
Year
2023